Bukan Sekadar Fitur Storytelling Adalah Kunci Sukses Produk Baru

Rahmaisyah Dwi Riztina April 28, 2025 Artikel Manajemen

Bukan Sekadar Fitur, Storytelling Adalah Kunci Sukses Produk Baru

Meluncurkan produk baru di pasar yang kompetitif bukanlah hal yang mudah. Persaingan semakin ketat, konsumen semakin kritis, dan kebisingan informasi semakin tinggi. Dalam situasi seperti ini, memperkenalkan fitur atau keunggulan teknis produk saja sering kali tidak cukup untuk menarik perhatian…

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